Solution | Qualia - Information that finds you

Information that finds you

Qualia is a global social intelligence tool that analyzes on-line conversations about your brand, products, competition and industry. Interact with Qualia in Slack, Messenger, Trello, e-mail and its web application.
START FREE TRIAL

Features

Qualia proposes a new type of search. One that starts with the user keywords, retrieves relevant data, breaks down the business questions into signals that are computed from the data and makes sense of the signals in order to answer your initial questions. Qualia is a digital assistant that delivers to the user the most actionable data that is needed immediately and everywhere.

Works

Is there a specific business question you need to answer from your data? Looking for direction and perspective in your market? Facing a business choice or dilemma? Got an idea? We'd love to help. It all starts with a contact.
CONTACT

Services

Qualia provides, apart from its platform, a full suite of services across different aspects of business intelligence. We are a full service data science company. All our services are made by humans for humans, with the help of the machine.

Slack Integration

Qualia is an agent that analyzes millions of information sources around the world such as news, blogs and social media, and notifies you when it identifies an event of special importance that concerns your topics of interest. Connect Qualia to Slack and power your team collaboration and communication with smart alerts and instant insights.
LAUNCH INTEGRATION

SOLUTIONS

How people perceive a brand

QUESTION
Chanel wants to compare its brand to Louis Vuitton in order to understand how people perceive the two brands and how they feel about each brand’s personality.
ANSWER
We compared Chanel to Louis Vuitton using a large corpus of blogposts from fashion blogs. We applied natural language processing in order to recognize words, phrases and terms that people use when they refer to the two luxury brands. We call them aspects or parameters of the discussion.
RESULT
Louis Vuitton is associated to the young, dynamic woman, and to the woman of her time. Chanel on the other hand is associated to style, color, beauty and fragrance.